Fujitsu Hitachi Plasma Display Limited introduces four models of High-Definition Plasma Display Panels featuring the highest brightness in the world

Fujitsu Hitachi Plasma Display Limited (FHP) has announced the introduction of an enhanced A1 range of 42-inch, 37-inch and 32-inch PDPs and the development of a 55-inch high-definition plasma display panel.

World's First 55-inch WXGA with e-ALIS Technology ---- New A1 series (42-inch, 37-inch, 32-inch) with ALIS Technology

The new 55inch-WXGA plasma display panel is the first to use Fujitsu's newly developed 'e-ALIS' (extended Alternate Lighting of Surfaces) technology, which features progressive display and a high brightness of 1000cd/m2.

The new A1 series of 42-inch, 37-inch and 32-inch-HD PDPs provides enhanced brightness, typically 1100cd/m2 for the 42-inch (a 10% increase over former versions) and 1000cd/m2 for the other models, utilising its ALIS technology. By means of 10-bit signal processing and newly developed LSI circuitry, all four models in the family including the 55-inch display realise an improved high-definition picture quality.

FHP first introduced 42-inch high-definition plasma display panels with ALIS technology to the market in 1999 and added 37-inch and 32-inch models in 2001 as a first generation. The newly developed A1 series, which will be the mainstream of the flat panel television market, represents the third generation line of FHP products, now expanded by the addition of the 55-inch display.

The latest 55-inch PDP meets the recent demand for super large size (Jumbo size) televisions of over 50 inches, especially for the US Market. FHP believes that 55-inch is the most suitable size in this super large size television market and ideally takes advantage of the PDP features such as self-luminescence and thin profile. The newly developed 'e-ALIS' technology used in Fujitsu's 55-inch PDP provides superior display performance compared with other 50-inch class PDPs on the market.

As a result of the increased adoption of digital technology in household devices in the broadband age, exemplified by such developments as digital broadcasts, DVDs, the Internet and CATV, and anticipating that PDPs represent the next generation of wide-screen TV displays, FHP expects the market size for PDPs to increase to 1,400,000 units world-wide in 2003.

FHP plans to expand its production capacity from its current 30k units/month to 50k units/month in the next month, to 70k units/month in spring 2004, and to 100k units/month in early 2005. FHP will maintain its focus on the television market, and currently holds the largest share of the world-wide PDP market.

Features of 55-inch WXGA Plasma

Expanding the conventional 'ALIS' technology to larger size PDPs, FHP developed 'e-ALIS technology'. In common with ALIS, 'e-ALIS' adopts a common electrode on the front glass panel, while it adopts a grid cell structure on the back glass panel. Only half the electrodes are required compared with other XGA panels. By adopting the original driving method to this panel structure, FHP realises a progressive display and also achieves high brightness of 1000cd/m2.

This new method alternately addresses odd lines and even lines during addressing time, and after that, displays all lines at once (progressive display). Further, by improving colour temperature (9000K), it allows a higher quality of colour reproduction for TV images, such as blue sky and white clouds.

Features of A1 series Plasmas

By improvement of discharge gas, FHP enhanced panel brightness efficiency and made it possible to achieve a higher brightness level of 1100cd/m2 (42-inch), 1000cd/m2 (37-inch and 32-inch), without affecting product life.